BidX is an AI-driven advertising platform designed to scale marketplace ads on Amazon and Walmart. It targets brands and agencies aiming to optimize advertising campaigns, increase sales, and improve efficiency. Key features include:
- AI-Powered Automation: Automates keyword optimization, bid adjustments, and budget management.
- Campaign Creation: Facilitates rapid campaign creation, reportedly up to 12x faster than manual methods.
- Cross-Platform Support: Manages ads across Amazon Sponsored Ads, Walmart Sponsored Ads, and Amazon DSP.
- Performance Optimization: Continuously analyzes and adjusts ads to maximize ROI.
- Amazon Marketing Cloud Integration: Enhances insights into customer journeys through detailed data analytics.
- External Channel Integration: Integrates with external traffic channels like Instagram, TikTok, Google, and Facebook.
- Strategic Partnerships: Integrates with Ventory One, PickFu, PixelMe, VideoFresh and Sellerboard.
BidX aims to provide a comprehensive solution for brands looking to leverage AI and automation to improve their advertising performance and scale their operations across multiple platforms.